Eight Reasons to Join our Business Directory
Tourism marketing professionals tend to overlook the power of utilizing online business directories. The following are eight reasons your business should include directories in its marketing mix. Especially our Swiss Travel Market BD – Tourism and Travel Business Directory. Read below: Eight Reasons to Join our Business Directory.
In this article, we’d like to share some statistics regarding Switzerland’s overall digital marketing trends in 2020.
We have established that having a healthy and visible digital presence in any business is a must by now.
Simply pointing out a few numbers will confirm it.
The Swiss spent an average of 5 hours and 27 minutes per day using smartphones, mostly browsing, and three of four Swiss consumers purchased online products in 2020;
There wasn’t a single business or institution that did not suffer some damage due to the Covid -19 crisis and all the related damage to the travel and tourism industries.
Despite the importance of organizing and running efficiently, the need to reopen, rebuild, re-establish, reinvent and regroup became an everyday concern of everyone involved in the world’s largest industry, Travel and Tourism.
Why Us
Swiss Travel Market BD is a place where you can list your business, get all the news, expert opinion, and trends, advertise your business to a very targeted audience and search for employees within your industry. Putting it simply, we’ve created a place where you can build partnerships that will last for years to come and help you overcome new challenges as they arise. So let’s start with the first of our Services, the Business Directory and why you should list your business with us.
Exposure
Exposure is the most crucial part of any business marketing strategy. After all, the more people exposed to your business, the more likely people will utilize your business’ services. Conversely, if online visitors cannot see your website or even know it exists, they will probably not purchase your products or services.
Listing your business’ website with us will help your website to gain exposure. Thousands of people daily are searching for specific products or services online. They are already looking – all you have to do is make it easy for them to find you.
Traffic Increase
By using online business directories, you can increase traffic to your website in several ways. First, you can improve your site’s exposure, which increases the number of visitors. In addition to exposing businesses to potential customers, online directories provide many other benefits. Additionally, you can access them through major search engines like Google and even YouTube.
You have a better chance of getting visitors to your website if your website appears on search engine results pages when people perform a regular search. You can increase your business’s traffic by exposing your website to search engine optimization and more potential customers.
Low-cost advertising
Marketing is one of the most important aspects of tourism destination management or business ownership. In addition to helping customers identify your business and find your name, it allows them to recognize your brand. Presently, your marketing budget probably leaves little room for more advertising. Having your company’s website listed in an online directory provides that benefit to you.
Businesses can advertise their services through online directories for very little expense. It is easy to list your company in the Swiss Travel Market for low prices. Compared to any offline marketing service, you’ll receive a lot more exposure for less money.
Professional Presentation
In the eyes of your customers, you want everything about your business to look professional. Therefore, you are more likely to attract customers with a professional appearance. Business directories help you to present yourself as a professional enterprise. When they see your business listing in an online directory, consumers will perceive that your business is an authority on the subject and is an experienced business.
When performing a search on a major search engine such as Google, it is often difficult to distinguish between the legitimate websites on a particular topic and the less than useful ones. Businesses listed in online directories related to specific industries serve as legitimate websites that are more visible to their targeted audience. As a result, online consumers are more likely to trust what they see in online business directories.
SEO Benefits
Aside from providing you with exposure, online business directories can provide you with significant SEO benefits, which will enable search engines to find your site. Your revenue will increase as a result of increased exposure and higher search engine rankings. You can get more inbound links by using our online business directory. You can have visitors instantly redirected to your website when they click the link to your website in an online directory. This is an excellent way to increase traffic. Search engine crawlers will also be able to see you in a better light. Search engines rank websites according to their relevance based on the number of backlinks they find.
A business directory with authority plays an increasingly important role in this regard. Your website will be more relevant if you are linked to a significant online directory in Google’s eyes. Consequently, the page will rank higher in the SERP. In addition, your website link will be more likely to be clicked when you have a higher ranking in search engine results pages.
Revenue growth Eight Reasons to Join our Business Directory
Having your website found by more people increases the chances of them visiting it. In addition, visiting your website increases the likelihood that people will buy your products and services. You can, therefore, increase your revenue stream by utilizing online business directories.
Enhanced customer awareness and engagementEight Reasons to Join our Business Directory
A customer will remember a business name and website address if a visitor locates a website through an online directory. That means they are more likely to interact with it. Additionally, you can make your business stand out with online directories. By listing your business in an online directory, you can create a more comprehensive and effective online presence.
Return On Investment
Another reason to list your business is the return on investment. If you compare the benefits of more traffic to the cost of listing your website in an online directory, then the ROI will be much greater in the form of revenue growth. An online directory allows you to keep your brand and company name in front of consumers at all times.
Online business directories can therefore take many forms, from extensive, and global to small, niche and location-specific ones, specialized to Tourism and Travel, just like the one we run. Eight Reasons to Join our Business Directory
So if we have managed to convince you by now, please join us.
Photo by Ryan Loughlin on Unsplash
